ABOUT NET
Our story
NET was founded by Andrei Yakovenko, a former executive in the geophysics industry. While investigating the most efficient ways to build muscle, he came across research on slow strength training and began experimenting on himself and a few close friends. After a year, he was shocked by how much stronger and healthier they became, without having to spend hours upon hours per week in the gym—and decided to find a way to share those benefits with others.
So he traveled to Switzerland, learned from global fitness entrepreneur Werner Kieser, and opened NET’s first location in 2013. The guiding purpose of NET remains to use scientific principles to give clients the safest, most efficient, most effective workout for their lifelong health.
In 2020, NET opened its second location in Yorkville in partnership with Xiaolan Health Centre. In 2022, NET opened its third location in the West End in the Museum of Contemporary Art building.
Andrei Yakovenko, FOUNDER & CEO
Our book Deep Fitness is an international bestseller!
#9 in the Wall Street Journal’s bestseller list of nonfiction ebooks (April 2023)
“This book will change your life for the better.”
—From the foreword by Doug McGuff, MD, author of Body by Science
“This might be the most important book you read. Ever.”
—Dr. James Fisher, senior lecturer, Exercise Science, Solent University, Southampton, UK
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